Experience Lab: Virtual Communities
What benefits does Experience Lab offer?
Our comprehensive virtual communities service provides responsive solutions to problems related to:
- Customer experience. Explore your customers’ experience of using the company.
- Co-creation. Work with your customers to generate new ideas through design-thinking processes.
- Evaluation of products and services. Evaluate products and services. Perform pre-launch analysis to identify improvements to prototypes.
- Obtain specific information from customers. Virtual communities enable you to apply qualitative and quantitative techniques to explore and learn more about your target or a wider audience.
- Impact on the brand. Evaluate image and communication actions.
- Customer acquisition. New and potential customers.