Enriched Research

Equos CCB: Analyzing Objective Quality in Banking Call Centers

Analyzing Objective Quality in Banking Call Centers

What level of quality is delivered by telephone banking services?

equos
ccb

In 2000, we decided to use Stiga’s experience in mystery shopping methodology to inform multi-customer studies, which resulted in the development of Equos studies.

Our Equos CCB study evaluates the service provided to potential customers in bank branches, using the mystery shopping technique. We developed the study in order to create a shared benchmarking system for evaluating face-to-face customer service in the financial sector.

Stiga

3,000 calls analyzed.

STIGA BMKS FIN

200 variables.

STIGA Estudios CX

14 brands ranked.

STIGA BMKS FIN

Historical data series from 2000 onwards.

STIGA

Contact

Stiga Barcelona

Barcelona

Av. del Carrilet, 243
08907 L’Hospitalet de Llobregat

bcn@stiga.es
+34 933 176 144

Stiga Madrid

Madrid

López de Hoyos, 141
28002 Madrid

mad@stiga.es
+34 913 005 119

Get in touch

Stiga Barcelona

Barcelona

Av. del Carrilet, 243
08907 L’Hospitalet de Llobregat

bcn@stiga.es
+34 933 176 144

Stiga Madrid

Madrid

López de Hoyos, 141
28002 Madrid

mad@stiga.es
+34 913 005 119

Get in touch

Keep up-to-date with all the latest developments in customer experience:

We are members of the main customer experience, quality and market research associations.

STIGA Logo

Keep up-to-date with all the latest developments in customer experience:

We are members of the main customer experience, quality and market research associations.

STIGA Logo