Enriched Research
BMKS FIN: Benchmarking Customer Satisfaction in the Financial Sector
bmks
fin
Since 2012, we have been ranking the financial institutions operating in the Spanish market in terms of customer satisfaction and commitment.
This has enabled us to create a shared benchmarking system for measuring the satisfaction and experience of universal banking customers in Spain.
17 institutions ranked.
16,000 customers interviewed.
Ranking by channel..
Over 40 attributes analyzed.
Segmentation into 6 geographic areas.
The time has come to find out how customers rate financial institutions. It is more important than ever to have information that enables your company to position itself in relation to the competition: identifying strengths and weaknesses; opportunities and threats.
